--- title: Plas – Best Retail Project of the Year? description: In a time where most people think that retail is dying, could it be that the physical store becomes even more important? image: https://blog.bolon.com/hubfs/plas7.jpeg --- #### [Go to bolon.com](http://www.bolon.com) # The Blog ![](https://blog.bolon.com/hubfs/plas7.jpeg) # Plas – Best Retail Project of the Year? Posted by [Bolon](https://blog.bolon.com/blog/author/bolon) on November 26, 2019 ![Bolon](https://blog.bolon.com/hubfs/BOL_Logo%20CMYK_ordsvart.jpg) - - - - In a time where most people seem to think that e-commerce will be the end of retail stores, could it be that the physical store becomes *even more* important due to its ability of creating a real-life merchandise experience that shows customers what lies at heart of a brand? Plas clothing store in Gravina in Puglia, Italy, is such an example. **Plas** The Italian Women's clothing store, Plas, in Gravina in Puglia proves that the physical retail store is rather *not* dying but serve as an important tool in letting customers get an impression of what Plas is all about – as the minimalist design and sober colour palette echoes the styling and the spirit of a store where customers feel at peace and love visiting. **Sophisticated colour palette** With an interior concept of white, dusty pink, sober 'greige' flooring and velvety burned orange – Plas, features a 'minimal-chic' interior that was conceived with the intention of outlining a contemporary atmosphere through the use of a retro and elegant palette of colors.  ![plas6](https://blog.bolon.com/hs-fs/hubfs/plas6.jpeg?width=1350&name=plas6.jpeg) Sober, divine and peaceful yet a fun colour palette on display at Plas. Here, the [Bolon Elements](https://www.bolon.com/en/products#filters:search:elements;) flooring marries hues of avocado green and dusty pink in a combination of velvet and brass.  ![plas8](https://blog.bolon.com/hs-fs/hubfs/plas8.jpeg?width=1350&name=plas8.jpeg) Except the exclusive interior design, the layout of the store is defined by metal tubes that accompany the customer along a metropolitan chromatic path to create the perfect shopping experience. ![plas9](https://blog.bolon.com/hs-fs/hubfs/plas9.jpeg?width=1350&name=plas9.jpeg)Greigy, peaceful yet fun colour hues at Plas in Italy. ![plas7](https://blog.bolon.com/hs-fs/hubfs/plas7.jpeg?width=1350&name=plas7.jpeg)The calm flooring contributes to a soft, minimalist look. ![plas3](https://blog.bolon.com/hs-fs/hubfs/plas3.jpeg?width=1005&name=plas3.jpeg) Interested in seeing more of Bolon flooring in retail projects? See more retail design [**here**](https://www.bolon.com/en/projects#filters:branch:65;).   ### SUBSCRIBE TO EMAIL UPDATES ### Subscribe to Email Updates Industrivägen 12 523 90 ULRICEHAMN SWEDEN [info@bolon.com](mailto:info@bolon.com) +46 321 530 400 ##### Products - [Artisan](http://www.bolon.com/en/floors/artisan) - [BKB](http://www.bolon.com/en/floors/bkb) - [Botanic](http://www.bolon.com/en/floors/botanic) - [Bolon by Jean Nouvel](http://www.bolon.com/en/floors/bolon-by-jean-nouvel) - [Bolon by Missoni](http://www.bolon.com/en/floors/bolon-by-missoni) - [Bolon By You](http://www.bolon.com/en/floors/bolon-by-you) - [Create](http://www.bolon.com/en/floors/create) - [Ethnic](http://www.bolon.com/en/floors/ethnic) - [Flow](http://www.bolon.com/en/floors/flow) - [Graphic](http://www.bolon.com/en/floors/graphic) - [NOW](http://www.bolon.com/en/floors/now) - [Silence](http://www.bolon.com/en/floors/silence) ##### About Us - [Story of Bolon](http://www.bolon.com/en/about/story-of-bolon/) - [Contact us](http://www.bolon.com/en/about/contact/) - [Careers](http://www.bolon.com/en/about/contact/#career) - [Friends](http://www.bolon.com/en/about/friends/) ##### Support - [Installation &](http://www.bolon.com/en/support/) - [Maintenance](http://www.bolon.com/en/support/) - [Technical Information](http://www.bolon.com/en/support/downloads/) - [Sustainability](http://www.bolon.com/en/floors/bolon-green/) ##### News - [News](http://www.bolon.com/en/about/news-and-social/) - [Press](http://www.bolon.com/en/about/press/) All our design and production is carried out in Ulricehamn, Sweden. [Swedish](http://www.bolon.com/sv) English [German](http://www.bolon.com/de) [French](http://www.bolon.com/fr) [Spanish](http://www.bolon.com/es) [Chinese](http://www.bolon.com/cn) Choose Language